VEGA launches Go Mini Hair Styling Series – The Mini-sized marvels: a next big disruption in the Hair Styling Appliances Category

According to Sandeep Jain, Director at Vega, this unique Vega Go Mini-series- stands as a testament to our unwavering dedication to excellence, consistently meeting the ever-evolving demands of the market. With each product in this series, we set out to meet the demands of modern lifestyles, offering innovative solutions that seamlessly integrate into your everyday routines. We are excited about this new series where portability and style converge, empowering users to redefine their hairstyling experience on the go.

In a world where time is precious, we yearn for solutions that integrate into our fast-paced routines. Recognizing the evolving demands of Gen-Z, travel enthusiasts, ambitious professionals, and convenience seekers, our Vega Mini Go Series- is a reliable companion always by your side no matter where you go. Each carefully crafted piece within this series embodies a spirit of innovation, offering elegance and portable appliances for your dynamic lifestyle. Whether exploring distant horizons, preparing for pivotal meetings, or immersing yourself in the vibrant allure of nightlife, our lightweight mini companions effortlessly fulfil your styling need, said Eiti Singhal, Chief Marketing Officer at Vega.

The Vega Go Mini Hair Straightener is priced at MRP 999/-, while the Vega Go Mini Straightener Brush is priced at MRP 1,499/-. Both products offer a two-year warranty and on-site service in select cities. Vega Go Mini Series will be available on Amazon’s “Prime Day Sale” starting on 15 July 22, with a special launch offer. 

Vega is also gearing up for an exhilarating expansion of its Go Mini-Series in the upcoming months, introducing a diverse array of products designed to revolutionise the on-the-go styling and grooming routine in India. 

ABOUT VEGA: 

VEGA, one of India’s leading personal care appliances and beauty care accessories brands, is revolutionizing the industry with its unparalleled range of head-to-toe home styling, personal care appliances, and beauty care accessories. With a legacy of more than two decades, it has firmly established itself as a frontrunner, captivating the hearts of countless beauty enthusiasts nationwide, particularly in the hair styling and personal care appliance categories. Committed to innovation and excellence, it has been recognized as India’s No. 1 hair styler, Hair Brush, and Hair comb brand according to research conducted by AZ Research, published in February 2023. Currently, with over 600 SKUs, it caters to the discerning needs of millions of valued customers within India’s thriving markets, offering everything from hair brushes to hair combs and cutting-edge head-to-toe grooming and styling products for women & men’s personal care. https://www.vega.co.in/

For media inquiries, please contact:
Anu Bakshi  
anu.bakshi@vega.co.in

7838666725

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