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Haldiram Success Story: How Ganga Bishan Agarwal Started a ₹5 Bhujia Business in Bikaner
The story of Haldiram began in 1937 with a small shop in Bikaner run by Ganga Bishan Agarwal, who established his identity with his unique Bhujia.
Our nation is home to many established companies that continue to flourish to date. The products from these firms continue to sell well with each having their unique success story. In as much as food brands go, the one we shall discuss today will certainly feature in any Indian household. The company we are talking about here is Haldiram (Haldiram Success Story). Haldiram today is more than just a packet of snacks but has become a key player in every Indian household. However, do you know who started Haldiram? Here is an interesting story behind the brand.
It all started 89 years ago, in 1937, through the efforts of the founder of the Haldiram brand. The founder was Ganga Bishan Agarwal, famously known as "Haldiram". It is under this name that he started his firm which later grew into a world-renowned brand.
Founder of the Haldiram brand Ganga Bishan Agarwal began his business venture from a small shop located in Bikaner, Rajasthan. To start off, he made gram flour bhujia using traditional ways but when the taste was not up to expectations he changed his recipe. He replaced gram flour with moth flour, which gave the bhujia a unique flavor that is now the hallmark of this global brand.
