Realme sold 17.4 million smartphones in 2023, included in top 5 brands

Realme has entered the Indian smartphone market's top 5. The company achieved great results in the fourth quarter of 2023, securing its position. The company said that it is celebrating its fifth anniversary in India and that its global shipment has crossed 200 million, characterising it as a milestone for itself.

Realme is in third place in price of 10 to 20 thousand rupees

• When it comes to smartphones that cost between Rs 10,000 and Rs 20,000, Realme is ranked third in the online market.
• The company's smartphones ranked third on Flipkart and second on Amazon in the same price range in December 2023.
• In the Indian smartphone market, the company holds the fifth position for smartphones that cost between Rs. 20,000 and Rs. 30,000.

Research firm Canalys said in its report that the company's total shipment in the fourth quarter of 2023 was 17.4 million units, in which the share of offline was more than online.

Realme, a company that first entered the Indian market with reasonably priced smartphones, is now releasing smartphones with premium features at competitive prices. There are numerous advantages for the company in this.

Realme's primary goal is to introduce smartphones with enhanced functionality, potent performance, and cutting-edge design for young people around the world. The business has been keeping an eye on this for some time. In addition, Realme is advancing its trend-centric strategy, which enables the company to build relationships with consumers across international markets.

Research and development expenditures will rise, according to Realme. By doing this, it will be able to provide its clients with cutting-edge technology at affordable prices.