Shubhankar Mishra's News Book Triggers a Digital Revolution: A Fresh Wave of Information and Entertainment
The platform aims to save users valuable time while ensuring the comprehension of news through simple language.
Renowned celebrity host Shubhankar Mishra is steering a digital media revolution with the launch of News Book, an innovative platform tapping into India's thriving digital landscape. He sheds light on the limitations of traditional television, championing the freedom and flexibility offered by social media, allowing users to engage with content at their convenience and from any location.
In an exclusive conversation, Shubhankar elaborates on his vision for News Book, stating, "Our primary objective is to simplify complex topics, catering to a diverse audience, from the everyday person to a corporate CEO. We aim to make information easily understandable." He underscores the platform's commitment to breaking down intricate subjects, emphasizing the importance of comprehension and retention.
Mishra's distinct hosting style shines through in his interactions with celebrities such as Pankaj Tripathi and Anjali Arora, propelling his podcasts to viral success. His approach unveils an unprecedented side of artists, offering audiences an intimate glimpse into their lives. Mishra attributes the platform's triumph to values of independence, creativity, and freedom, coupled with an unwavering faith in hard work and continuous advancement.
News Book has achieved remarkable milestones, surpassing 15/16 million views on every platform. Mishra acknowledges the support received, especially considering the challenges faced during the earlier era of TV channels with limited social media freedom. The platform aims to save users valuable time while ensuring the comprehension of news through simple language.
As Shubhankar reflects on the journey, gratitude pours forth for the overwhelming love received, indicating a stream of blessings. News Book's soaring success underscores the evolving landscape of media consumption in India, with Mishra leading the charge toward informative and accessible content that resonates with audiences nationwide.