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Engineers turned Entrepreneur – Started a tea brand from 100 sq Ft shop, ended up building a 50 cr business
New Delhi (India), March 23: Two childhood friends who fell in love with tea during their engineering jobs. Pramit Sharma and Abhinav Tandon, despite enjoying successful careers in their respective fields, saw an opportunity to bring the traditional Indian chai to a wider audience and embarked on a journey to start their own tea cafe, Chai Calling. […]
New Delhi (India), March 23: Two childhood friends who fell in love with tea during their engineering jobs. Pramit Sharma and Abhinav Tandon, despite enjoying successful careers in their respective fields, saw an opportunity to bring the traditional Indian chai to a wider audience and embarked on a journey to start their own tea cafe, Chai Calling.
The duo started small, setting up an iconic chai Thela outside their office in sector 16, Noida in 2016. Their masala chai and sandwiches quickly became a hit, attracting customers from all over the city. As their business grew, they consolidated their knowledge and experience, mastering the art of tea making and management. With their newfound success, Pramit and Abhinav saw an opportunity to scale their business and began offering franchise opportunities to tea enthusiasts across the country and even the globe. They desired to inspire and provide business opportunities to India’s unknown and small towns and cities. Chai Calling offers the most affordable franchise starting from just Rs. 3.89 lakhs, making it accessible to a wide range of aspiring entrepreneurs.
They remained committed to providing their franchise partners with the support they needed to succeed, sharing their expertise and helping them build their own Chai Calling cafe. As the brand grew, the duo continued to follow their mantra of “thinking early, acting fast, and starting small.” Their focus on creating a positive ecosystem for everyone involved – from small kulhad tea vendors to their company staff and franchise partners – has helped them build an eternal bond with their customers.
