Increase in Moissanite purchase post covid, insights revealed by Anopchand Tilokchand Jewellers Pvt. Ltd
The COVID-19 pandemic had a significant impact on many industries, including the jewelry industry. With Gold and Diamond rates skyrocketing, Moissanite comes as a savior for people with limited financial resources. Moissanite is known for its remarkable hardness and brilliance, making it the most popular and alternative choice after diamonds. When it comes to choosing […]
The COVID-19 pandemic had a significant impact on many industries, including the jewelry industry. With Gold and Diamond rates skyrocketing, Moissanite comes as a savior for people with limited financial resources. Moissanite is known for its remarkable hardness and brilliance, making it the most popular and alternative choice after diamonds. When it comes to choosing a gemstone for an engagement ring or other fine jewelry, Diamond is the ideal choice. However, with the current tumble and competition in the jewelry industry, Moissanite is a safe choice.
Some customers prefer diamonds because of their tradition, prestige, or natural origin. Others prefer moissanite for environmental or ethical reasons, or simply because they can achieve the desired aesthetic for less money.
