Rawbare Wins Gold in Lifestyle & Accessories at Adgully DIGIXX 2026; Founder & CEO Affan Ahmad Honoured as Luminary

As an eyewear brand, Rawbare has rapidly gained traction for its trend-forward designs, affordability, and strong digital presence, catering to a new generation of style-conscious consumers. The brand’s ability to align product innovation with evolving fashion sensibilities has been a key driver of its growth. More details about the brand can be explored at Rawbare.

Affan Ahmad’s recognition as a DIGIXX Luminary highlights his strategic vision in building Rawbare into a competitive lifestyle brand. His leadership has focused on leveraging digital platforms, consumer insights, and brand storytelling to scale the business in a highly competitive eyewear market.

Commenting on the milestone, Affan Ahmad said:
 “Winning Gold in the Lifestyle & Accessories category at DIGIXX is a proud moment for us. It validates our vision of making stylish, high-quality eyewear accessible to a wider audience. This recognition motivates us to continue innovating and delivering value to our customers.”

Rawbare’s journey reflects a broader shift in the lifestyle industry, where brands are increasingly built on digital-first strategies, community engagement, and product relevance. The company continues to expand its product portfolio and strengthen its market presence while maintaining a strong focus on design and customer experience.

This dual recognition at DIGIXX 2026 not only underscores Rawbare’s rapid rise in the eyewear segment but also positions it as a promising lifestyle brand shaping the future of affordable fashion accessories in India.

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